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The 24-hours Student StartUp will be moderated by Marije Wielenga. She won the Dutch speeching championship of 2017. In daily life, Marije helps professionals to speak better, with more ease. In her opinion, you can only stand out nowadays by presenting yourself in an authentic way. Besides providing training in presenting for professionals, Marije helps organizations to present themselves originally too, as moderator at events. Marije founded her own startup, the “Online Speech Academy” She knows the challenges of being an entrepreneur and is looking forward to help you become one.

Friday November 29

15:30-16:00 Walk in (entrance)

Welcome in the local venue, which will be your home base for the upcoming 24 hours!

16:00-16:30 Local kick off (plenary room)

Plenary introduction of the purpose and the content of Student Startup 2019. And presentation by TULIP. 

TULIP is a tech startup that aims to introduce a sustainable multi-modal shared transport to make mobility available for everyone at all times and places: the Electric step. The use of e-steps reduces the usage of cars and save space in cities. TULIP offers sharing systems for first and last mile commuters. We aim for the Connected, Shared, Autonomous, and Electrified (CASE) mobility future. At the moment, we have a team of motivated and ambitious people. We partner with companies, such as OV and KPN, but also municipalities and educational institutions.

16:30-17:00 Team pitches 
(plenary room)

For the teams who still seek a team member to complete their team, there is time to give a 45-seconds pitch after which the speed dating between participants who subscribed as an individual and the teams which are not completed, happens. Once a team is completed, it can register as a team at the entrance of the building.

17:00-17:15 Get to know your teammates (team offices) 

Since you are going to work together on a business for at least 24 hours, you should take some time to get to know each other and discuss your expectations and ambitions, before you start working. 

17:15-18:15 Problem defining and solving (team offices) 

Having formed your team, it is now time to work on an idea. Take some time to formulate it; what is exactly the essence that you will be working on? To develop an idea, you have to carefully review what the real problem is, and if that problem is worth solving. This may sound hard to do, but no worries, there is information in the information booklet to help you!

18:15 - 19:00 Dinner

This is the ideal moment to have a quick and informal chat with one of the coaches, who can help you with defining and solving the real problem. Don’t forget to network with other attendees!

19:00 - 19:45 Workshop Lean 
(plenary room)

After having defined the real problem and a, or some, possible solution(s), it is time to validate your assumptions. In this interactive and practice-oriented workshop you will learn the best ways to validate your assumptions and how to iterate them. Dirk van der Steenhoven MSc RDM, teaches at HAN_ Arnhem Business School different topics ( Customer journey, Accountability, project management, marketing communication) and coaches student teams in their learning journeys. Focusses on theme “Making data driven marketing work”.

19:45 - 22:00 Working on validation (outside)

The easiest and best way to check whether you are on the right track is by validating your assumptions in the field. Get out of the building, talk to your potential customer and get as much valuable information out of them as possible!

22:00 - 22:30 Summarising validation (team offices) 

It is time to summarise all the information you have got from potential customers, were your assumptions right or do you have to alter them? If your assumptions were confirmed in the field, then you’re on the right track and ready to build your business model. If not, no worries, there is plenty of time left to test new assumptions.

22:30 - 23:15 Workshop Business Model Canvas (plenary room)

Tom Spanjaard will give this workshop. He is Senior Lecturer Innovation & Creativity at HAN University of Applied Science and one of the founders and managing partner of the Voor-Sprong talent programme. Tom believes in the creative and innovative power of young talent. Voor-Sprong helps young talent to become professionals that create impact.

In this workshop you will learn how to fill in Osterwalder’s Business Model Canvas and thus how to build a business around your value proposition.

23:15 – 23:45 Working on the 1st pitch (team offices)

When the clock strikes 12, it only means one thing: pitching time! Since pitching is an essential aspect of entrepreneurship and this might be your first pitch, you had better be prepared for it! In the 1st pitch you have to elaborate on the team formation, to give an overview of the assumptions you had had, how you validated them, the outcome of the validation, and which steps you’re going to execute later on!

23:45 - 00:30 Pitching time (plenary room)

Depending on the number of teams, there is time for a 3-minute-pitch to cover the aforementioned topics in front of a jury of experts. Don’t be afraid, in the first pitching round they are here to give you critical, but valuable feedback. With the feedback in your mind, you are invited and encouraged to continue working during the night, but you are allowed to go home. During the night, energizers will be organized to keep you awake and there are possibilities to have at least some rest.

Saturday November 30

08:00- 8:10 Morning workout (outside)

Good morning! Let’s kickoff the morning with a quick, but highly effective workout to start the day with a lot of energy!

08:10 – 09:00 Breakfast

09:00 - 11:00 Designing your business model (team offices)

Based on the practical tips you have received during the workshop and from the coaches, it is now time to continue with designing your business model. Based on the Business Model Canvas, you will create a business model for your future company.

11.00 - 11:45 Lead by examples (plenary room)

Entrepreneurs of Arnhem will pitch their businesses.

11:45 - 12:30 
Workshop Pitching (class room)

Amy van Son will give you a lot of tips and tricks to improve your pitching skills. One or two members of a team will pitch, so the workshop is open for the ones who are going to do the end pitch.

Amy van Son is licensee, producer and curator of TEDx talks at TEDxArnhem, next to being a business coach to many entrepreneurs and startups. During Student StartUp she will coach the students on their pitch qualities with crossing t's and dotting i's to make it their best pitch ever.

12:30 - 13:15 Lunch 

13:15-15:10 Business model and end pitch (team offices)

Less than 2 hours left before the clock strikes again, the end fair of Student Startup 2019. Once again, it is pitching time! In front of the same jury as at midnight, you will have 90 seconds to convince them of your business model, after which they have 120 seconds to ask quick-fire questions! It is time to start preparing for your end pitch! By the way, have you already thought of a name, logo and slogan for your business?

15:00 – 16:00 End Fair (plenary room)

After almost 24 hours of hard work, it is time to show and pitch your start-up to the audience and jury during the end fair.

16:00 - 16:30 Pitching Finale (plenary room)

The 3 teams voted as best during the end fair will again pitch their startup in front of the jury. They will determine who wins Student Startup 2019!

16:30 – 17:00 Closing Ceremony (plenary room)

During the closing ceremony, the team voted as ‘best team’ during Student Startup 2019 will receive a cool prize.

17:00 – 18:00 Drinks (plenary room)

To cool down after 24 hours of hard work, there is time to have drinks and snacks with participants, coaches, jury, crew, sponsors et cetera. Sit back, relax and enjoy!

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